Conventional media also called as “old media” is used for mass communication, advertising and marketing and in trend before the advent of the internet and social media. Traditional media includes a number of tools of communication such as magazines, books,newspapers, radio and television broadcasts etc.
The procedure of traditional marketing can include print advertisements, like newsletters, billboards, flyers and newspaper print ads etc.
The advantages of traditional marketing would be:-
1.In traditional marketing, it is easier to engage with your local customers through radio or news ads etc.
2.Studies suggest that hard copy marketing are easier to process and recall.
3.It has a high and proven success rate with everything going digital these days, it’s easy to wonder why traditional methods of marketing are still around
Here, in Goa Timeline, we practice what we preach.
We deal with right from creative visuals to content strategy and development so that we can help your company grow significantly fast