Conventional media also called as “old media” is used for mass communication, advertising and marketing and in trend before the advent of the internet and social media. Traditional media includes a number of tools of communication such as magazines, books,newspapers, radio and television broadcasts etc. The procedure of traditional marketing can include print advertisements, like newsletters, billboards, flyers and newspaper print ads etc. The advantages of traditional marketing would be:- 1.In traditional marketing, it is easier to engage with your local customers through radio or news ads etc. 2.Studies suggest that hard copy marketing are easier to process and recall. 3.It has a high andRead More →

Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. The key advantage of online marketing is the ability to make better customer contact. A link from an online ad which would be the first page customers see where they feed in their details like email address, name, and contact number.Emails can be automated with specialized software or through Internet product vendors. Goa Timeline is here for you to help your business excel. .Read More →

Digital marketing in India seems to be on the cusp of a revolution. The enormous growth in the use of smartphones, easy access to the internet, the surging use of social media and an ever-increasing use of online shopping portals do indicate that the time is right for online marketing avenues to become serious contenders to traditional marketing avenues in India. India will have around 500 million internet users by June 2018. This will create ample business opportunities to sell services and products to a growing population of tech-savvy internet users. In a country where mass preference is given to digital marketing above all else,Read More →